Creating Contagious Commitment: Applying the Tipping Point to Organizational Change, 2nd Edition
Creating Contagious Commitment: Applying the Tipping Point to Organizational Change, 2nd Edition
Creating Contagious Commitment: Applying the Tipping Point to Organizational Change, 2nd Edition It . This deprives leaders of valuable input, and causes the very people who are expected to modify the way they work to feel discounted and disconnected.Creating Contagious Commitment demonst
Creating Contagious Commitment: Applying the Tipping Point to Organizational Change, 2nd Edition
Book Details :
- Title: Creating Contagious Commitment: Applying the Tipping Point to Organizational Change, 2nd Edition
- Author: Andrea Shapiro
- Rating: 4.85 (400 Votes)
- Asin: 0974102814
- Format Type: Paperback
- Number of Pages: 216 Pages
- Publish Date: 2010-01-11
- Genre:
Creating Contagious Commitment: Applying the Tipping Point to Organizational ChangeToo often, necessary and technically appropriate change initiatives fall short of expected gains because leaders fail to involve employees and leverage their perspectives. This deprives leaders of valuable input, and causes the very people who are expected to modify the way they work to feel discounted and disconnected. Creating Contagious Commitment: Applying the Tipping Point to Organizational Change presents a proven approach to turn this all too common situation around. It goes to the heart of effective change implementation and shows how to move employees from being apathetic or resistant to becoming committed advocates of a change.Creating Contagious Commitment demonstrates why many of the traditional approaches to change implementation (such as focusing on the easily measurable technical aspects or relying on mass awareness campaigns) don't work very well-especially on their own. It
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